The parent company of Snapchat said advertising demand was impacted by the platform’s transition to click-through conversions.
On Thursday, Snap reported its first revenue loss since it has been a public company, with revenue of $989 million in the first quarter down 7% from a year prior. The earnings release sent shares of
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Winning PepsiCo's business from China to Southeast Asia is impressive for Publicis and has allowed it to overtake Mindshare in media agency rankings
The return of Chinese consumer demand is propelling the stock prices of European luxury groups like LVMH and Hermès to new highs.
Deploying first-party data-based identity solutions to track consumers is going to be essential for marketers in a world where third-party cookies are quickly losing relevance.
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Ahead of Mother's Day, 303 MullenLowe rolls out a soapy saga warning against the perils of cheap gifts with a message for mums: your money belongs to you, don't skimp on self-care.
