MRM's global CCO draws parallels between the years it took for actor Michelle Yeoh to win an Oscar and lower levels of award recognition in the Asian advertising industry.
Asian creativity is having a moment after Michelle Yeoh became the first Asian and Malaysian to win an Academy Award in any category when she won best actress for her work in " Everything Everywher
Contact Customer Support at
[email protected]
or call+852 3175 1913
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Winning PepsiCo's business from China to Southeast Asia is impressive for Publicis and has allowed it to overtake Mindshare in media agency rankings
The return of Chinese consumer demand is propelling the stock prices of European luxury groups like LVMH and Hermès to new highs.
Deploying first-party data-based identity solutions to track consumers is going to be essential for marketers in a world where third-party cookies are quickly losing relevance.
.png&h=268&w=401&q=100&v=20170226&c=1)
Ahead of Mother's Day, 303 MullenLowe rolls out a soapy saga warning against the perils of cheap gifts with a message for mums: your money belongs to you, don't skimp on self-care.
