Jessica Heygate
Send feedback to Jessica Heygate.
GroupM forms commerce unit under Nexus performance hub
Media investment company aims to standardize its commerce capabilities across markets and develop technology to help clients navigate an increasingly fragmented marketplace.
Snap revenue falls 7% in Q1
The parent company of Snapchat said advertising demand was impacted by the platform’s transition to click-through conversions.
Meta restores revenue growth as newer ad formats ...
Following three successive quarters of decline, Meta reversed its fortunes in Q1, crediting much of its performance to AI.
YouTube’s ad revenue decline continued into Q1
Alphabet executives assured investors that ad spend has begun to stabilise across Google properties as revenue from its video streaming platform has now retracted for three consecutive quarters.
AI, Web3, purpose and SVB: Takeaways for marketers ...
Amidst the AI hype, discussions about new technologies struck a more cautious tone than prior years as advertising and tech workers hone in ethical and commercial challenges.
At SXSW, LGBTQ+ programming focuses on fundamental ...
Nonprofit Do the WeRQ, which created an alternative SXSW calendar to draw LGBTQ+ programming together, says the community is in survival mode.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
