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Omnicom partners with Adobe to automate content ...
Adobe’s content supply chain tools will be integrated in Omnicom’s marketing operating system to streamline creative workflows.
Stagwell combines four creative shops under Crispin ...
MMI, Vitro and Observatory will come under CP+B North America, led by Maggie Malek.
Snoop Dogg and Martha Stewart can’t find their ...
The campaign will feature OOH billboards in weed-named cities and call on Americans to help Snoop find his lighter.
Dove launches billboard made out of syringes to ...
The campaign was created based on the insight that more than 50,000 Canadian teens aged 14 to 17 have had injectable cosmetic treatments in the last year.
Marketers spent nearly $1 billion on subpar ads in 2022
A global assessment of the creative quality of digital ads, conducted by CreativeX, shows nearly 70% of spend last year went to ads that did not meet basic platform standards.
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Nativa turns used beer bottles into rain gauge ...
The initiative gives farmers the ability to measure rainfall to protect their crops.
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