A return to making real-life connections and engaging with fellow creatives and clients at Cannes Lions matters, Philippe Krakowsky, chief executive of Interpublic Group says, as part of our series by global agency chiefs.
Never lose sight of how much creativity matters, and always shine a spotlight on the importance of ideas. That means investing in great talent, as well as celebrating and rewarding great work, which i
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Winning PepsiCo's business from China to Southeast Asia is impressive for Publicis and has allowed it to overtake Mindshare in media agency rankings
The return of Chinese consumer demand is propelling the stock prices of European luxury groups like LVMH and Hermès to new highs.
Deploying first-party data-based identity solutions to track consumers is going to be essential for marketers in a world where third-party cookies are quickly losing relevance.
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Ahead of Mother's Day, 303 MullenLowe rolls out a soapy saga warning against the perils of cheap gifts with a message for mums: your money belongs to you, don't skimp on self-care.
