Mar 27, 2023

Agency Report Cards 2022: We grade 30 APAC networks

Campaign Asia-Pacific presents its 20th annual evaluation of APAC agency networks based on their 2022 business performance, innovation, creative output, awards, action on DEI and sustainability, and leadership.

Mar 27, 2023

Agency Report Card 2022: Initiative

As it expanded its relationship with Amazon, Initiative invested in developing new technology out of APAC.

Feb 22, 2023

Women to Watch Greater China 2023: Abby Wong, Initiative

A realist and a strategist, Wong excels in translating qualitative consumer insights into quantifiable opportunities in a global setting.

Aug 23, 2022

APAC New Business League: June 2022 report

Dentsu, Dentsu X, iProspect and Initiative move multiple spots higher in R3's latest tally of APAC new business. Plus, see the top 10 APAC wins.

Mar 17, 2022

After two tough years, Initiative back on growth path

AGENCY REPORT CARD: The agency supported solid performance with a series of top management promotions and hires while improving its already strong DEI credentials.