Saatchi & Saatchi and Leo Burnett have landed the biggest client wins to lead the creative new business table while Mindshare and Wavemaker have racked up the most wins to lead media agencies in the earliest months of the year.
The Distillery creative had a foolproof apocalypse escape plan that involved seeking refuge in a tiny French armageddon village. A beer and a buddy may have foiled it.
Ahead of Mother's Day, 303 MullenLowe rolls out a soapy saga warning against the perils of cheap gifts with a message for mums: your money belongs to you, don't skim on self-care.
This week's roundup of people moves and business wins includes news from RGA Australia, VaynerMedia, Wavemaker, Google, Ogilvy, Bastion, Think HQ, and more.
Evolving technologies such as generative AI and blockchain decentralisation will create a minefield for advertising fraud, according to TrafficGuard's Patricia Freijo
AD BRIEF: From slippers to pens, everyone loves (free) souvenirs, especially if they are well-designed and worth treasuring. Cathay and Publicis Hong Kong celebrate this insight in a new campaign.
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